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December 13, 2022

Playson strengthens European presence by partnering with iGaming Group

Playson, the prominent casino content provider, has amplified its European presence by partnering with white label solutions provider, iGaming Group

Playson will deliver its popular product line-up to the group, providing its network of MGA-licensed operator customers with access to the developer’s popular titles including Joker’s Coins: Hold and Win, Burning Fortunator and Solar Queen Megaways™. 

iGaming Group provides a range of services, including white label, turnkey solutions, and a game aggregation portfolio that offers a large library of various casino products. Adding Playson’s intriguing games will further improve the group’s portfolio and sees Playson fortify its European foothold by ensuring more players have the opportunity to enjoy its set of innovative, exciting content.

An image of iGaming Group's homepage, stating that they offer limitless iGaming solutions

Simona Lanzoni, Business Developer Manager at Playson said: “We’re delighted to have agreed a partnership with the iGaming Group, which holds a thriving reputation for delivering first-class casino experiences for operators and players across a multitude of markets.

“As we look to meet our enhanced growth plans, signing deals with established casino solutions providers that hold an extensive audience reach is critical. We can’t wait to start working with the group and hope we can announce more commercial deals further down the line.”

Phil Pearson, COO of IGG White Labels and Head of Sales at iGaming Group said: “’We’re excited for this partnership with Playson but were admittedly more excited for the Welsh attempt in the World Cup. Now that Wales is out, we have focused our full excitement levels right at Playson, whose slots are well received by all our brands.

“Not to mention, we love acquiring the best promotions for players. It’s a win-win. Unlike Wales. Which was a Draw-Lose. As we suck.’’

About iGaming Group

iGaming Group is a leading provider of online gambling solutions. They specialize in the development, design, and operation of online gambling platforms and provide a wide range of services, including website design and development, game development and integration, payment processing, customer support, and marketing. 

The company was founded in 2010 and is headquartered in Malta. It consists of a team of experienced professionals who are dedicated to providing the best gaming experience for their customers. The team consists of software engineers, game designers, game developers, marketing experts, and customer support specialists. iGaming Group specializes in creating custom gaming solutions that are tailored to the needs of their clients and accomplish this by using the latest technology and having a comprehensive understanding of the iGaming industry.

About Playson

Playson is a leading online gambling software provider that specializes in the development of high-quality slot games and other casino content. Founded in 2012, the company has quickly become a leader in the industry, providing its customers with a wide range of innovative and engaging products. 

An image of Playson's website, showcasing some of their games

Playson's games are available in multiple languages and currencies and are designed to be both entertaining and rewarding. The company is committed to providing its customers with the best gaming experience possible, and its games are regularly tested and certified by independent testing laboratories to ensure fairness and security. Playson also offers a range of promotional tools and services to help its partners maximize their profits. As a result, Playson has become a trusted partner for many of the industry’s leading actors.