NeoGames S.A subsidiary Pariplay® has signed an agreement with Betsson that will give the operator giant access to the full Wizard Games portfolio as well as a range of 14,000+ products on its Fusion® aggregation platform.
The comprehensive portfolio contains all Wizard Games titles, as well as thousands of other games from some of the industry’s most sought-after third-party studios. The titles they produce will soon be available to Betsson to offer its customers across its extensive global network, including the key regulated markets of Sweden, Denmark and Spain, as well as numerous other regions within Europe.
The deal marks further growth for the Fusion® platform, which has proven to be a popular option for delivering premium content for operator partners all over the world. It also enhances Betsson’s games catalogue whilst providing a complete suite of player engagement solutions.
Pariplay’s Fusion® offering consists of over 14,000 games from 100+ suppliers, as well as a comprehensive suite of back-office conversion and retention tools that enhance player value.
Andrew Maclean, VP of Sales at Pariplay, said: “We are constantly striving to grow within important markets and this deal with Betsson is an important one in strengthening our hand across regulated territories within Europe. The Fusion® aggregation platform will serve Betsson’s players with the widest range of games, while also adding value for the operator through a set of cutting-edge engagement tools. It is the next step in what I believe will be a long, successful alliance.”
Laura Peretta, Supplier Relations Manager at Betsson, said: “Pariplay has access to a huge breadth of content from both well-established and ambitious independent studios, so it’s a great moment to sign a deal that increases the options available for our players. The variety of content we now have access to is sure to engage our audience in the many established regulated markets in Europe and beyond that we are active in.”
Pariplay is a leading technology company in the online gaming industry. The company was founded in 2010 and is headquartered in Gibraltar with offices in Israel, Bulgaria, and India. Pariplay offers a comprehensive suite of gaming solutions, including a cutting-edge platform, a wide range of casino games, and advanced data analysis tools.
One of Pariplay's standout features is its proprietary Fusion platform, which enables online casino operators to manage their entire gaming operations from a single dashboard. The platform is highly customizable, and operators can tailor it to their specific needs. Pariplay's platform is also highly secure, thanks to advanced encryption and data protection protocols.
Pariplay's game portfolio is equally impressive, featuring over 120 titles, including slots, instant win games, and scratch cards. The company has also developed a range of branded games in partnership with well-known entertainment brands such as Atari, Valiant Comics, and C3 Entertainment.
In addition to its technology and game offerings, Pariplay has a strong commitment to responsible gambling. The company operates under licenses from several reputable regulatory bodies, including the UK Gambling Commission and the Malta Gaming Authority. Pariplay also offers tools and resources to help players manage their gaming activity and prevent problem gambling.
Overall, Pariplay's technology, games, and responsible gambling initiatives have made it a leading player in the online gaming industry.